Using Twitter is a must for any business. It is free to set up and can help you connect with your customers and build some brand loyalty.
1. Start a business account. Make sure your Twitter account is www.twitter.com/yourbusiness
2. Start posting or “tweeting” about your company. This way you can establish yourself as an expert in the field.
3. Share links to information in the related field, such as new discoveries and innovations.
4. Use the Twitter Search feature to see if anyone is talking about you, your company, or your competitors. This is great insight into your customers or potential customers.
5. Create a profile which describes your business and try to create a custom background which displays your logo.
6. Find friends, family members, partner companies, and customers on Twitter and start following them. Hopefully, in return, they will follow you. If they follow you, they will see your “tweets” or posted messages. You can post messages with interesting facts about your company and community. You can also share links to good news articles about your company.
7. Ask questions and get peoples views and opinions
8. Give advice
9. Don’t always focus on talking about you and your company. Your followers will be annoyed and will stop paying attention to your posts.
10. Use your business Twitter page to promote employees from the company or share fun stories about your employees.
11. Build a community of loyal followers who will stick with buying products or services from your company.
12. Using Twitter for business can be done in many ways; be creative!
13. Lay out a Twitter strategy.
14. Twitter helps you gather opinions.
15. Forming a loyal community around your company will be great for present and future business.
16. Be patient: 25% of the United States still has no idea of what Twitter is.
17. If you use Twitter for your business while on the job, it may appear to your employees that you aren’t doing much work.
18. Twitter could just be a channel for customer complaints.
19. Twitter may consume you from doing other work.
20. Finally, post a tweet which has a link and a catchy title to an article on your website. Ask your followers to “re-tweet” your tweet. This may help bring in some extra traffic to your website.
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